user experience | How to Shape Human Behavior

There are plenty of people who are not very good web developers and not even necessarily good web designers, but they’re good at using the tools available to them, and if their design and message are good enough… Read More

Posted on June 23, 2014 by Joshua Smith

Quotes

business model, communication, competitive advantage, influence, persuasion, social networking, user experience, viral, web design, web development

Design is about solving problems that humans have, not problems that products have. Mills Baker. “Designer Duds” (via peterspear)

Leave a Comment

Posted on May 29, 2014 by Joshua Smith

interview

competitive advantage, consumer relationship management, consumers, customer loyalty, design, graphic design, industrial design, misconceptions, packaging design, product design, user experience, web design

If your blog requires serious interaction with your main website such as blog posts that allow for one-click shopping, then using the same CMS makes integration easier. If you’ve already created a blog and later launched a website… Read More

Leave a Comment

Posted on May 14, 2014 by Joshua Smith

interview

branding, business model, competitive advantage, content management system, emotional branding, product design, tumblr, user experience, web design, web development, weebly, wordpress

Learning where online customers skip through content or that they fail to reach potentially important information at the bottom of a page can enable specific weaknesses to be identified. Consumer.ology by Philip Graves

Leave a Comment

Posted on May 13, 2014 by Joshua Smith

interview

branding, business model, consumers, customer loyalty, customer relationship management, emotional branding, influence, inspiration, misconceptions, philip graves, sales ambassador, user experience, web design

There’s barely a product or service on the market today that customers can’t buy from somewhere else for about the same price, about the same quality, about the same level of service and about the same features. If… Read More

Leave a Comment

Posted on May 12, 2014 by Joshua Smith

interview

branding, business model, competitive avantage, emotional branding, industry analysis, misconceptions, product design, simon sinek, user experience

Identifying how long visitors to a site spend on each page can reveal how well it is serving its function of helping them find their ultimate destination on the site and how engaged they find it when they… Read More

Leave a Comment

Posted on May 10, 2014 by Joshua Smith

interview

analytics, consumers, customer loyalty, customer relationship management, philip graves, sales ambassador, user experience, web design

One day my manager showed me a horrible graph. It was pretty simple: the graph was steady, then it dropped straight down, then after a short period, the line shot straight back up and stayed level again: “That’s… Read More

Leave a Comment

Posted on May 5, 2014 by Joshua Smith

interview

advertising, branding, business model, competitive advantage, consumers, customer relationship management, dark patterns, industry analysis, integrity, manipulation, marketing, packaging design, product design, user experience

Brands add value not in the product but rather within our minds. That’s because our enjoyment is shaped by our expectations and these are molded by our memories. 7 unconscious errors we make when buying brands by Douglas Van… Read More

Leave a Comment

Posted on May 4, 2014 by Joshua Smith

Quotes

behavioral economics, branding, cognitive bias, consumers, customer relationship management, douglas van praet, emotional branding, heuristics, influence, persuasion, user experience

We can all see when a website is too slow, is intrinsically non-ergonomic, or is sketchy and can’t be trusted. John Foland, Web Developer & Entrepreneur

Leave a Comment

Posted on April 19, 2014 by Joshua Smith

interview

branding, business model, competitive advantage, consumers, emotional branding, user experience, web design, web development

Web developers do all of the messy, behind the scenes work, creating the engine that drives the functionalities and user interface. They create the very essence of a website or webapp, working with a variety of technologies, the… Read More

Leave a Comment

Posted on April 14, 2014 by Joshua Smith

interview

big data, technology, user experience, user interface, web designers, web developers

If you sell a product, then you need a good navigation system with a clear way for your visitor to understand how and why to buy your product or service. Have a design that doesn’t take focus away… Read More

Leave a Comment

Posted on April 14, 2014 by Joshua Smith

interview

advertising, branding, business model, competitive advantage, consumers, customer relationship management, design, marketing, misconceptions, packaging design, product design, user experience, web design, web develoment

When it comes down to a real purchase decision, the unconscious mind’s desire to avoid risks can often make the choice of something new feel far less appealing. Consumer.ology by Philip Graves

Leave a Comment

Posted on April 2, 2014 by Joshua Smith

interview

business model, cognitive bias, consumers, graphic design, heuristics, package design, philip graves, product design, sales ambassador, seduction, social psychology, sociology, unconscious, user experience, web design

Finding a way to live tests products, services, and marketing communication ideas is the only reliable way of evaluating consumer response. Consumer.ology by Philip Graves

Leave a Comment

Posted on March 31, 2014 by Joshua Smith

interview

advertising, analytics, branding, cognitive bias, communication, competitive advantage, consumers, graphic design, heuristics, illustration, industry analysis, marketing, philip graves, product design, sales ambassador, typography, unconscious, user experience, web design

Improve your soft skills, build negotiation strength & control your career.