70. Andrei Robu on Typeverything, Paul Rand’s Theory on Consumer Conditioning & Your Branding Strategy

imageDesign director, artist and creator of Typeverything, Andrei Robu has +15 years experience designing logos, typography and packaging design to build brand identity.

Typeverything began in Feb 2011 and now has over 100,000 followers. How did you grow Typeverything so quickly? Continue reading “70. Andrei Robu on Typeverything, Paul Rand’s Theory on Consumer Conditioning & Your Branding Strategy”

To create great work you should be making up your own beliefs as you go along, changing them one day to the next, always pushing against the boundaries of current thinking, trying to escape the confines of conventional wisdom.

Hegarty on Creativity by Sir John Hegaty of BBH

In the end, everything is connected and the more connections you make the more interesting your work will become.

Hegarty on Creativity by Sir John Hegaty of BBH

To be a successful creative person you have to be fascinated by the world and all its wonders, absurdities, failings, and mishaps.

Hegarty on Creativity by Sir John Hegaty of BBH

Stay open to new ideas, new places, and new people will feed your creative soul.

Lack of inspiration may be just another way of saying lack of experience.

Hegarty on Creativity by Sir John Hegaty of BBH