238. 10 Hours with Nathaniel Drew: Filmmaker, Photographer, Digital Nomad
50 videos. 152 links. 156+ takeaways and 100 questions to test your mastery of this lesson.
How to Shape Human Behavior
Improve your soft skills, build negotiation strength & control your career.
CadrEnglish meets SOTØ at Coworkshop in Paris, France
TALK: The 10-14 Lessons I’ve Learned as an Expatriate/ Freelancer During 12 Years In France. Tuesday, December 13, 2016 at 19:30 at Coworkshop in Paris, France. Hosted by Johann Ouaki, Fondateur de SOTØ. Click here to learn more!
191. Doni Belau of Girls’ Guide to Paris on Product Diversity & Collaborating With Competitors
Entrepreneur of Girls Guide to Paris, Doni Belau has over 9 years experience providing women with the best of all things French and Paris.
154. Emmanuel Caurel Of Bizarre Love Triangle On Creating An Emotional Branding Strategy
Event planner, DJ and co-collaborator of Bizarre Love Triangle, Emmanuel Caurel has +9 years experience dominating the Parisian night life and uniting trend-setters.
151. Nicolas Minisini of Brand Union on Branding, Whiskey & Epicurean Culture
Strategic Planner for Brand Union and one of the co-creators of Distilleurs.fr, Nicolas Minisini has +6 experience seeking, compiling and interpreting information about his client’s industries to better understand their target consumer demographic and how the brand can… Read More
150. Olivier Massanella on Brand/Product Truths & Unique Selling Propositions
Account Manager for DDB, Olivier Massanella has +6 years experience working with brands to identify the intersection between the brand’s core truth and the brand’s market environment.
140. Philippe Torloting on Programmatic Buying & Product Over Brand Reputation
Deputy Managing Director for Zenith Optimedia and lecturer on strategy, social media and digital brand positioning at the Institut Supérieur du Commerce de Paris and the Audencia Management School in Nantes, Philippe Torloting has +10 experience working with… Read More
91. How To Start A Startup: Competition Is For Losers; Aim For Monopoly
20 important takeaways from this video:
69. Igor du Besset on Brand Activation, Strategic Planning as a Foundation & ‘Nothing Is Sacred’
Account Manager for CBA, Igor du Besset has +3 years experience working with brands to ensure consumers interact positively with their brand at all the different consumer touchpoints.
68. Rares Vidican on Ad Blocking Software, Creating A Digital Media Strategy & The Intricacy Of Digital Ads
Team Leader and Tracking and Data Manager for Group M, Rares Vidican has +5 years experience creating, tracking and managing the analytics for media plans and digital campaigns.
67. Damien Sterbecq on Strategic Planning & The Collision Between Uber and The Parisian Taxis
Business Director of Brand Activation and Digital for Cb’a, Damien Sterbecq has 20+ years experience helping brands succeed in product packaging, retail and digital: the three main consumer touch points.
66. Julien Chesné on When Good Visuals Meet Bad Ideas & Why Consumers Don’t Have Misconceptions
Art Director for JWT, Julien Chesné has +8 years experience working with brands to build powerful advertising campaigns.
65. Olga Samama on Tour de France, Street Marketing vs Advertising and Risky Business Models
Brand Activation Consultant for CBA, Olga Samama has 13+ years experience working with brands to organize strategic marketing and brand activation campaigns to maximize media exposure and touch as many consumers as possible.
64. Lewis Chalas on Digital Advertising, The Consumer Journey and The Power of ‘Click Here!’
Digital Coordinator for Group M and Co-founder of Razzia.co, Lewis Chalas has +6 years experience working with brands to most effectively reach consumers through digital media.
63. Samantha Bilodeau on Data Mining Techniques & How To Predict Consumer Behavior
Data Miner for Ogilvy Paris, Samantha Bilodeau has +10 years experience analyzing data and helping brands discover their consumers on a deeper level.
62. Eric Auvinet on Visual vs Text-based Ads, The ‘Perfect’ Woman & Consumer Testing
Copywriter for JWT, Eric Auvinet has +15 years experience mastermining the ideas and copy behind advertising campaigns.
61. Léa Stagnaro on Brand Activation vs Traditional Advertising & Managing Multiple Products
Account Manager for CB’a, Léa Stagnaro has +4 years experience helping brands maximize exposure during their product’s peak sales times during the year.
60. Emmanuel Lorry on Brand Risk, Photoshop Limitations & Unscrupulous ‘Web Designers’
Creative Art Director for CB’a, Emmanuel Lorry has +6 years’ experience helping brands create advertising, product design, and brand activation campaigns.
58. Thomas Yve, Art Director
Art Director for Being, Thomas Yve has +5 years experience creating visual identities and packaging designs for brands.
57. Kevin Knight, President of Expatriate Party
Entrepreneur and president of Expatriate Party SAS in Paris, France, Kevin Knight has +7 years’ experience building online communities, organizing social networking events and publications to connect people and, more recently, helping expatriates find jobs in Paris.
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