From your smart TV to your iPhone to your iPad, we’re seeing more but reading less.

All courtesy of digital technology.

Hegarty on Creativity by Sir John Hegaty of BBH

Design is the most important part of technology; the more things are changing or improving, the better the design needs to be to allow consumers to understand, appreciate, and apply the technology.

The curve of a phone tells a consumer more about it than the numbers of pixels and gigs the phone has.

Brand Jam by Marc Gobé