Running a crowdfunding campaign isn’t just sitting back and watching money come in - it’s a full time job in itself. You have so much to handle because you have to simultaneously manage all aspects of the project - design, brand, promotion, social networking, press, etc. Listening and being engaged with what people are saying … Continue reading
When looking for funding, don’t just look for cash. Look for the right people. Jodie Fox for Creative Mornings
With the web today, I never tell a client something is impossible, because nothing is anymore! There are degrees of difficulty given a budget, timeframe, other applications that need to be integrated, etc., but nothing is impossible. I think this is a very recent phenomenon; three or four years ago, impossible was still in my … Continue reading
As a small start-up, identify your niche community, and identify things and ideas that your niche community all have in common. Then work on permeating your brand and logo into their everyday life by attaching them to something in their everyday life and communicating around it. Being useful to people is a great door opener. … Continue reading
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