herd effect | How to Shape Human Behavior

When people see others doing something, at the very least they tend to form a view about it, and in many cases will go ahead and copy it. Consumer.ology by Philip Graves

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Posted on March 25, 2014 by Joshua Smith

cogntive bias, consumers, crowd psychology, customer relationship management, herd effect, heuristics, influence, persuasion, philip graves, social networking, sociology

An intriguing aspect of our willingness to follow the flock is that we don’t actually need to see the flock ourselves: it’s enough for someone to tell us what the flock is doing. Consumer.ology by Philip Graves

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Posted on March 23, 2014 by Joshua Smith

advertising, cognitive bias, consumers, customer relationship management, facebook, flickr, herd effect, heuristics, influence, manipulation, persuasion, philip graves, photography, social media, social networking, sociology, tumblr, twitter, web design