116. How To Start A Startup: 10 Proclamations To Win New Clients Without Pitching

22 important lessons from this talk:

Designers have broad interests. Your strength is solving the problem that other people haven’t solved. Therefore designers are drawn to new problems. The idea of solving the same problems over and over again and benefiting from repeated observation… Read More

The world does not need another full service marketing communications agency. Expertise is the only meaningful differentiator of a design firm. Blair Enns – Win Without Pitching

Interrogating clients is an essential part of being a designer. If we don’t learn to ask questions, we run the risk of never getting to the heart of what good design can be. No question is ever too… Read More

There’s a rough magic in the word ‘no’. Clients often react badly at first, but they usually end up respecting the designer who says ‘no’ to unpaid pitching more than the one who says ‘yes’. Graphic Design: A… Read More

How designers design mundane stuff is one of the best measures of their ability. Graphic Design: A User’s Manual by Adrian Shaughnessy of United Editions

Great designers seldom make great advertising men, because they get overcome by the beauty of the picture – and forget that merchandise must be sold. James Randolph Adams, American Advertising Federation Hall of Famer

43. Matt Marrocco, Author and Lead Designer

Lead Industrial Designer for Streng and author of two successfully launched Kickstarter projects, Matt Marrocco has +6 years experience assisting in the creation of meaningful products, systems, and experiences that have a lasting impact with the end-user both domestically and globally.

41. John Foland, Web Developer

Web developer and Owner of Epurétoile, John Foland has +12 experience designing, building, and developing websites and creating new tools and applications that work together to project a brand’s congruent and specialized message and allow everyone to communicate easier.