How to Shape Human Behavior

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8 lessons published in 2022


Tag: copywriters

  • 62. Eric Auvinet on Visual vs Text-based Ads, The ‘Perfect’ Woman & Consumer Testing

    December 1 · 14
    interview
  • Start telling the stories that only you can tell, because there’ll always be better writers than you and there’ll always be smarter writers than you. There will always be people who are much better at doing this or doing that — but you are the only you.

    August 24 · 14
    Quotes
  • April 28 · 14
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