It’s not just 26 letters in the English alphabet, a brand font has to have a personality; it has to be read by a five year old as much as by an 80 year old; it has to… Read More
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Posted on May 22, 2014 by Joshua Smith
branding, bruno maag, consumers, dalton maag, digital, emotional branding, english, graphic design, intel, iphone, misconceptions, newspaper, print advertising, samsung, technology, typography, web design
How to Shape Human Behavior
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