Published in 2004, Kathleen Taylor‘s book Brainwashing: The Science of Thought Control looks at the history of brainwashing as we know it through the lens of neuroscience and psychology, defines the spectum of ‘brainwashing’ from persuasion to aggressive thought reform, and shows how strategies of brainwashing can be observed in religion, advertising, education and government.
Tag: branding
165. How to Run A Business: Superbrand Secrets From The Fashion Industry
74. Generation Like: How your quest for identity & connection is subtly manipulated
71. Roberto Cruz Niemiec on How Architecture Affects Branding, Collaboration & Blog Etiquette 101
Vice President at Cannon Design and curator of ArchAtlas, Roberto Cruz Niemiec has +20 years experience manifesting his client’s brand image and philosophy through architecture & design. Continue reading “71. Roberto Cruz Niemiec on How Architecture Affects Branding, Collaboration & Blog Etiquette 101”
69. Igor du Besset on Brand Activation, Strategic Planning as a Foundation & ‘Nothing Is Sacred’
Account Manager for CBA, Igor du Besset has +3 years experience working with brands to ensure consumers interact positively with their brand at all the different consumer touchpoints. Continue reading “69. Igor du Besset on Brand Activation, Strategic Planning as a Foundation & ‘Nothing Is Sacred’”