Published in 2004, Kathleen Taylor‘s book Brainwashing: The Science of Thought Control looks at the history of brainwashing as we know it through the lens of neuroscience and psychology, defines the spectum of ‘brainwashing’ from persuasion to aggressive thought reform, and shows how strategies of brainwashing can be observed in religion, advertising, education and government.
09 takeaways from this video: Continue reading “214. Critical Thinking: 7 Habits of Highly-Effective People”
Published in 1984, the late Mark H. McCormack‘s book What They Don’t Teach You At Harvard Business School is an extremely informative book that notes lessons he learned on managing people, sales & marketing, negotiation, and running a business while starting and building IMG. Continue reading “216. What They Don’t Teach You At Harvard: Lessons in People, Sales, Negotiation & Business Mgmt”
Published in 2016 by Houghton Mifflin Harcourt, Tim Ferriss‘ book Tools of Titans offers the tactics, routines, and habits of 100+ billionaires, icons, and world-class performers to help humans better live healthy, wealthy, and wise. Continue reading “219. Healthy, Wealthy, & Wise: Strategies & Systems to Improve Life”
Published in 2012 by Palgrave Macmillan, Tim Calkins‘ book Defending Your Brand outlines 15 defensive strategies smart companies use to deal with competitive attacks, and warns that while these strategies can be carried out ‘legally,’ you should first consult legal Continue reading “220. How to Run A Business: Offensive and Defensive Strategies To Manage Competitive Attacks”