The Next Big Thing is rarely discovered by people looking for The Next Big Thing. Lee Clow, 9:34am, Dec 18th, 2009 (via whatisadvertising) To shape human behavior, share this lesson on:Click to share on LinkedIn (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to email this to a friend (Opens in new window)