Being scandalous might work on occasion, but it’s not a strategy; it’s despiration. The outrageousness needs to have a purpose, it needs to be built into the product.
Leave a Comment
Posted on March 2, 2014 by Joshua Smith
Tags: advertising, branding, briefs, industry analysis, seth godin
You must be logged in to post a comment.
SolutionsCareer AssessmentTTCM DirectoryOnline LessonsCoinbase Invitation
Join +800 other professionals and shape human behavior.
How to Shape Human Behavior
Proudly powered by WordPress
Theme: Purpose by Organic Themes.