A study found that pumping a scent into one part of a casino led to people putting 45% more into the slot machines.
Leave a Comment
Posted on March 18, 2014 by Joshua Smith
Tags: branding, business model, cognitive bias, consumer insight, customer relationship management, emotional branding, heuristics, manipulation, philip graves, poker
You must be logged in to post a comment.
How to Shape Human Behavior
Proudly powered by WordPress
Theme: Purpose by Organic Themes.