The maximum number of elements in a single print ad is six:
1.) headline
2.) sub-headline
3.) visual(s)
4.) body copy
5.) tagline
6.) logo
Advertising Concept Book (Second Edition) by Pete Barry
Exploring the line between persuasion and manipulation.
The maximum number of elements in a single print ad is six:
1.) headline
2.) sub-headline
3.) visual(s)
4.) body copy
5.) tagline
6.) logo
