The fact that people can’t accurately account for what has influenced their behavior in experiments doesn’t stop them creating reasons of their own that appear, at least superficially, to account for what they’ve done.

Consumer.ology by Philip Graves

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s