If you can convince an obnoxious, cynical, drunk guy, you can convince anyone. Advertising Concept Book (Second Edition) by Pete Barry To shape human behavior, share this lesson on:Click to share on LinkedIn (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on Facebook (Opens in new window)Click to share on WhatsApp (Opens in new window)Click to email this to a friend (Opens in new window)
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