<strong>Joshua SMITH</strong>
Joshua SMITH

Executive Trainer & Edtech Co-founder @ Coursely.eu. Head of Higher Education Partnerships & Adjunct Teacher Recruiting in France.

Your offer should provide selfish motivation and offer virtually no downside. The less you ask of your consumer and the bigger your ‘bribe,’ the more likely the consumer will give you permission. Your permission won’t be broad or deep. But it will guarantee that your next interaction will be significantly more impactful.

Permission Marketing by Seth Godin