<strong>Joshua SMITH</strong>
Joshua SMITH

Executive Trainer & Edtech Co-founder @ Coursely.eu. Head of Higher Education Partnerships & Adjunct Teacher Recruiting in France.

The frequency you bring to an advertising campaign does two things. First, it cuts through the clutter with the sheer law of averages. If only 10 percent of the people remember your ad tomorrow, but your ad runs for thirty days in a row, sooner or later virtually everyone will remember it.

Permission Marketing by Seth Godin