As an artist, you’re trying to change the world. You’re trying to affect people. So you’ve got to be able to sell your work. Think about artists as brands.
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Posted on October 16, 2013 by Joshua Smith
Tags: advertising, art, branding, briefs, business model, copywriting, creativemornings, graphic design, innovation, marketing, misconceptions, music, perception, persuasion, product design, sales ambassador, sir john hegarty, web design
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