It’s easy enough to hide a lack of talent or a good idea behind the work of a high-priced photographer, or a slick and impressive six-color print job. But it takes real talent to create an unforgettable piece out of nothing more than a good idea, a few well-chosen typefaces and graphics, and a one- or two- color print job.

Creating Great Designs on a Limited Budget by Lee Chartier & Scott Mason

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