My website is heavy but it allows us to host the high-quality premium content we’ve become known for. This approach is as agressive as it is expensive, but I don’t want a light website that sacrifices quality of content for quantity of visiters. If a person cannot view our website because they have an outdated device or too slow of a connection, then so be it. I don’t want to publish poor content, small pictures, and highly pixelated material on our website.